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Augment user data with flexible APIs, to gain a complete view of your customer journey.

Our APIs



A full picture of user behavior

Tie backend data to front-end experience

Customer interactions don’t just happen on your site. Call center conversations, in-store purchases, interactions with your sales team: with Heap’s APIs, you can make sure this data gets connected to the behaviors you’re tracking on your site or app.

Stay Compliant


For retail and ecommerce companies:

Offline or in-store purchase events, customer lifetime value metrics, shopping preferences, location, gender, and more.

For SaaS and tech companies:

Offline interactions like conversations with sales reps, as well as user properties like job title, department, and location.

For Financial Services companies:

Call center interactions and offline events events like “loan approved,” as well as user properties like account type or loan amount.

For All Companies

Robust information about user properties, so that you can understand who your users are and what they do.

Learn more about Heap

Interested in a demo of Heap’s Product Analytics platform?